We buy underperforming hotels and reposition them into modern, higher-revenue assets. Our edge is simple: clear design direction through 3D visualization, disciplined renovation execution, and operational lift that shows up in revenue, NOI, and valuation.
Focus markets: California & Southwest. We partner when incentives align and execution is the priority.
Old hotels don’t lose money because of “marketing.” They lose money because the product feels outdated, the guest experience isn’t consistent, and pricing power disappears. We fix the product, then the numbers follow.
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The finest team you can partner up with.
Brian Ahir
President
Kal Ahir
Vice President
Erick Leon
Director Of Operations
Kevin J. Ahir
Head of Acquisitions
Clear phases. No guessing. The goal is predictable execution and measurable lift.
Baseline performance, comp set, condition, and capex reality check.
3D renderings to lock scope, finishes, and guest experience upgrades.
Sequencing, vendor coordination, timeline control, and quality standards.
Revenue strategy + ops discipline to convert upgrades into NOI.
Most capex overruns come from indecision and scope drift. Renderings force clarity early so the team can execute without constantly changing direction. That protects timeline, budget, and the final product.
We don’t separate design, renovation, and operations. We run it as one system.
We think like owners. Every decision has to earn its keep in NOI.
Disciplined scope + sequencing + QC. That’s how projects finish strong.
Visuals + narrative + performance story that makes the asset sale-ready.
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